multiple ad networks in AdSense

Discussion in 'Monetization Techniques' started by Soliloquy, Aug 27, 2009.

  1. Soliloquy

    Soliloquy Regular Member

    Jun 3, 2009
    Likes Received:
    New York City
    Got this email today from AdSense:

    We're writing to let you know about an upcoming update in your AdSense
    account designed to help you generate the maximum revenue from your ad
    units. You'll soon be able to allow multiple ad networks to show on your
    pages, which means that advertisers from external Google-certified
    networks will be able to compete with AdWords advertisers for your ad

    If you're unfamiliar with what ad networks are, they're companies that
    partner with advertisers and publishers to buy and sell ads on sites they
    don't own themselves, similar to AdSense. Ads from these networks will
    compete with Google ads to show on publisher sites, and the ad generating
    the highest revenue for publishers will be displayed.

    To ensure the quality of the ads appearing on your sites, we're certifying
    all participating ad networks for adherence to our standards for user
    privacy, ad quality, and speed. You'll also have control over which
    networks can show ads on your pages -- you can choose to opt out of
    receiving ads from specific networks, or all networks completely. This
    means you can continue to show ads from only AdWords advertisers if you'd

    Finally, some ad networks use tools similar to Google's interest-based
    advertising to show more relevant ads to users on the sites they visit.
    These ad networks won't be permitted to collect data from your site for
    the purpose of subsequent interest-based advertising, but we'll allow
    those who comply with user privacy guidelines to show ads using these
    tools. You'll have the ability to opt out of showing ads based on user
    interests from these ad networks, and we've changed our requirements for
    third-party ad serving to reflect this. More information is available at
    Requirements for third-party ad serving - AdWords Help .

    These new capabilities will automatically be enabled for your account, and
    you'll see a new section in your Ad Review Center where you can allow or
    block specific ad networks. Please note that we'll gradually be adding new
    ad networks to AdSense accounts over the next few months, so you won't see
    any immediate impact on your ads or your earnings.

    To learn more about this launch and managing the ad networks appearing on
    your pages, visit the AdSense Help Center at and
    watch our video demo at [ame=""]YouTube - Google-certified ad networks in AdSense[/ame] .


    The Google AdSense Team
  2. Michael

    Michael Regular Member

    Jan 18, 2004
    Likes Received:
    Maybe we will see some targetted ones when this starts happening :D
  3. David

    David Regular Member

    May 30, 2003
    Likes Received:
    It'd be nice to just see some earnings from adsense.

    30k impressions, CTR of a whopping .12 = $9.45 a month :waste:

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