understanding Google Analytics

Discussion in 'Monetization Techniques' started by 50calray, Jun 20, 2009.

  1. 50calray

    50calray Grand Master

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    Well I installed Google Analytics about a week ago. So now I'm looking to make heads or tails out of this mess. Does anyone care to explain some of these charts etc?
     
  2. Nick

    Nick Regular Member

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    Well we could write a book explaining it all, but it's easier to help if you have some specific questions, or even a mere outline of what you're interested in. :P

    ETA: If nobody else does, I will go through in a bit to list some of the first charts you see and a brief description of what it is. ;)
     
  3. 50calray

    50calray Grand Master

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    It's actually not that bad once you spend some time on it. But there is still a few things I'm having issues understanding like Bounce rate? Is this the amount of people that views the site but never returns?
     
  4. Nick

    Nick Regular Member

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    A visit counts as a "bounce" when a user visits your site and either:

    • Leaves without navigating to any other pages on your site (e.g. lands on your site's index, but immediately closes the tab/window), or
    • Remains on the landing page for a specified time (30 minutes, for example) and remains idle. If they resume browsing your site after this specified time window, it counts as a new visit.
     
  5. 50calray

    50calray Grand Master

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    Thanks Nick,

    So what is a good bounce rate percent...I mean outside of zero?
     
  6. Nick

    Nick Regular Member

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    I think it really varies from site-to-site. I have seen some extremely high bounce rates, and some extremely low ones. I'm not sure what is a "good" range though.

    On my Linnie forum, the bounce rate is 25% and here on AA, it's 0.6% . :lol:
    This thread may be of interest to you: http://www.adminaddict.net/forum/monetization-traffic/whats-your-bounce-rate-1571/ (maybe you want to "bump" it asking for some more responses, as not that many people have posted their rates, and I'm curious to see some more)
     

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